Behr 2025 Color of the Year Sweepstakes

The BEHR 2025 Color of the Year Sweepstakes is underway, offering a chance to win a grand prize of $10,000 USD. The promotion runs until 11:59 PM PST on September 16, 2024.

Participants can enter by visiting the Behr Paint Instagram or TikTok accounts. The entry process involves finding the BEHR Color of the Year Sweepstakes post, following the instructions in the caption, and submitting an entry. To enter, participants must follow @behrpaint, comment on which room they would paint with the Rumors color, and use the hashtag #BEHRSweepstakes. Additionally, mentioning a friend in the comments earns one extra entry, with a limit of one bonus entry per post.

To participate, an Instagram or TikTok account is required. Behr Paint Company reserves the right to modify or cancel the sweepstakes if issues arise with the social media platforms used for entries.

The grand prize winner will receive a $10,000 USD check. Only one prize will be awarded, with the total approximate retail value of $10,000 USD.